Color

#bd4dfe

#bd4dfe
hex#bd4dfe
rgbrgb(189, 77, 254)
hslhsl(278, 99%, 65%)
oklchoklch(0.647 0.254 310.1)
Closest name: Magento (#bf3cff)Relative luminance 0.2328

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#8efe4d

#654dfe · #fe4de7

#febd4d · #4dfebd

Split-complementary

Open in tool →

#e7fe4d · #4dfe65

#fe654d · #8efe4d · #4de7fe

Contrast

#bd4dfe as textRatioAAAA largeAAAFix
Aaon white
3.71:1failpassfail
  • AA: use #b02afe as the text (4.56:1)
  • AAA: use #8701d5 as the text (7.01:1)
  • AA: or shift the background to #1c1c1c (4.59:1)
Aaon black
5.66:1passpassfail
  • AAA: use #c96cfe as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd4dfe as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd4dfe reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd4dfe
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd4dfe and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd4dfe-ba9cc4-bbcb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md