Color

#bd4279

#bd4279
hex#bd4279
rgbrgb(189, 66, 121)
hslhsl(333, 48%, 50%)
oklchoklch(0.566 0.166 356.1)
Closest name: Beetroot Purple (#d33376)Relative luminance 0.161

Colors that go with #bd4279

Charcoal, Denim and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#42bd86

#bd42b7 · #bd4842

#79bd42 · #4279bd

Split-complementary

Open in tool →

#42bd48 · #42b7bd

#b7bd42 · #42bd86 · #4842bd

Contrast

#bd4279 as textRatioAAAA largeAAAFix
Aaon white
4.98:1passpassfail
  • AAA: use #973561 as the text (7.01:1)
Aaon black
4.22:1failpassfail
  • AA: use #bf4a7f as the text (4.5:1)
  • AAA: use #d17ba1 as the text (7.06:1)
  • AA: or shift the background to #f5f5f5 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd4279 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd4279 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd4279
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd4279 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd4279-c49ca9-62cb69-2d1f20-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md