Color

#bd3d99

#bd3d99
hex#bd3d99
rgbrgb(189, 61, 153)
hslhsl(317, 51%, 49%)
oklchoklch(0.573 0.19 340.9)
Closest name: Fandango (#b53389)Relative luminance 0.1646

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3dbd61

#a13dbd · #bd3d59

#99bd3d · #3d99bd

Split-complementary

Open in tool →

#59bd3d · #3dbda1

#bda13d · #3dbd61 · #3d59bd

Contrast

#bd3d99 as textRatioAAAA largeAAAFix
Aaon white
4.89:1passpassfail
  • AAA: use #922f76 as the text (7.27:1)
Aaon black
4.29:1failpassfail
  • AA: use #c2429e as the text (4.57:1)
  • AAA: use #d378b9 as the text (7.16:1)
  • AA: or shift the background to #f7f7f7 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd3d99 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd3d99 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd3d99
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd3d99 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd3d99-c19fb3-77cb62-2d1f23-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md