Color

#bd0071

#bd0071
hex#bd0071
rgbrgb(189, 0, 113)
hslhsl(324, 100%, 37%)
oklchoklch(0.522 0.215 354.4)
Closest name: Botticelli (#b70272)Relative luminance 0.1201

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#00bd4b

#aa00bd · #bd0013

#71bd00 · #0071bd

Split-complementary

Open in tool →

#13bd00 · #00bdaa

#bdaa00 · #00bd4b · #0013bd

Contrast

#bd0071 as textRatioAAAA largeAAAFix
Aaon white
6.17:1passpassfail
  • AAA: use #ad0068 as the text (7.05:1)
Aaon black
3.4:1failpassfail
  • AA: use #e00087 as the text (4.52:1)
  • AAA: use #ff4db8 as the text (7.01:1)
  • AA: or shift the background to #dedede (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bd0071 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bd0071 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bd0071
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bd0071 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bd0071-c19faf-6bcb62-2d1f22-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md