Color

#bc977b

#bc977b
hex#bc977b
rgbrgb(188, 151, 123)
hslhsl(26, 33%, 61%)
oklchoklch(0.703 0.059 58.7)
Closest name: Beauty and the Beach (#c99680)Relative luminance 0.3425

Colors that go with #bc977b

Cadet Blue, Charcoal and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #bc977b

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7ba0bc

#bc7b7f · #bcb87b

#7bbc97 · #977bbc

Split-complementary

Open in tool →

#7bbcb8 · #7b7fbc

#7fbc7b · #7ba0bc · #b87bbc

Contrast

#bc977b as textRatioAAAA largeAAAFix
Aaon white
2.67:1failfailfail
  • AA: use #956b4b as the text (4.68:1)
  • AAA: use #705038 as the text (7.26:1)
  • AA: or shift the background to #363636 (4.52:1)
  • AAA: or shift the background to #121212 (7:1)
Aaon black
7.85:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bc977b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#bc977b reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bc977b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bc977b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bc977b-c4b29c-62cbc5-2d2b1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md