Color

#bc299a

#bc299a
hex#bc299a
rgbrgb(188, 41, 154)
hslhsl(314, 64%, 45%)
oklchoklch(0.555 0.213 339.5)
Closest name: Amora Purple (#bb22aa)Relative luminance 0.1461

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#29bc4c

#9529bc · #bc2950

#9abc29 · #299abc

Split-complementary

Open in tool →

#50bc29 · #29bc95

#bc9529 · #29bc4c · #2950bc

Contrast

#bc299a as textRatioAAAA largeAAAFix
Aaon white
5.35:1passpassfail
  • AAA: use #9b227f as the text (7.17:1)
Aaon black
3.92:1failpassfail
  • AA: use #cd2da8 as the text (4.54:1)
  • AAA: use #df6dc4 as the text (7.12:1)
  • AA: or shift the background to #ededed (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #bc299a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#bc299a reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #bc299a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #bc299a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/bc299a-c19fb5-7ccb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md