Color

#b781fd

#b781fd
hex#b781fd
rgbrgb(183, 129, 253)
hslhsl(266, 97%, 75%)
oklchoklch(0.709 0.18 302.1)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.3286

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c7fd81

#818afd · #f581fd

#fdb781 · #81fdb7

Split-complementary

Open in tool →

#fdf581 · #8afd81

#fd818a · #c7fd81 · #81fdf5

Contrast

#b781fd as textRatioAAAA largeAAAFix
Aaon white
2.77:1failfailfail
  • AA: use #9445fc as the text (4.65:1)
  • AAA: use #6d04f6 as the text (7:1)
  • AA: or shift the background to #333333 (4.56:1)
  • AAA: or shift the background to #0d0d0d (7.01:1)
Aaon black
7.57:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b781fd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b781fd reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b781fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b781fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b781fd-b29cc4-dfd74e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md