Color

#b677fd

#b677fd
hex#b677fd
rgbrgb(182, 119, 253)
hslhsl(268, 97%, 73%)
oklchoklch(0.692 0.195 303.4)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.3023

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bffd77

#777cfd · #f877fd

#fdb677 · #77fdb6

Split-complementary

Open in tool →

#fdf877 · #7cfd77

#fd777c · #bffd77 · #77fdf8

Contrast

#b677fd as textRatioAAAA largeAAAFix
Aaon white
2.98:1failfailfail
  • AA: use #9b45fc as the text (4.52:1)
  • AAA: use #7004ec as the text (7.2:1)
  • AA: or shift the background to #2e2e2e (4.56:1)
  • AAA: or shift the background to #000000 (7.05:1)
Aaon black
7.05:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b677fd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b677fd reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b677fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b677fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b677fd-b39cc4-dfdc4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md