Color

#b396d4

#b396d4
hex#b396d4
rgbrgb(179, 150, 212)
hslhsl(268, 42%, 71%)
oklchoklch(0.721 0.093 305.6)
Closest name: Violet Velvet (#b19cd9)Relative luminance 0.3615

Colors that go with #b396d4

Charcoal, Amber and Emerald Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b7d496

#9698d4 · #d296d4

#d4b396 · #96d4b3

Split-complementary

Open in tool →

#d4d296 · #98d496

#d49698 · #b7d496 · #96d4d2

Contrast

#b396d4 as textRatioAAAA largeAAAFix
Aaon white
2.55:1failfailfail
  • AA: use #8c60be as the text (4.63:1)
  • AAA: use #6d419f as the text (7.22:1)
  • AA: or shift the background to #383838 (4.6:1)
  • AAA: or shift the background to #171717 (7.03:1)
Aaon black
8.23:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b396d4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b396d4 reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b396d4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b396d4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b396d4-b39cc4-dfdc4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md