Color

#b381e9

#b381e9
hex#b381e9
rgbrgb(179, 129, 233)
hslhsl(269, 70%, 71%)
oklchoklch(0.694 0.155 304.9)
Closest name: Illicit Purple (#bf77f6)Relative luminance 0.3117

Colors that go with #b381e9

Medium Sea Green, Amber and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b7e981

#8183e9 · #e781e9

#e9b381 · #81e9b3

Split-complementary

Open in tool →

#e9e781 · #83e981

#e98183 · #b7e981 · #81e9e7

Contrast

#b381e9 as textRatioAAAA largeAAAFix
Aaon white
2.9:1failfailfail
  • AA: use #9752e0 as the text (4.57:1)
  • AAA: use #7825d0 as the text (7.06:1)
  • AA: or shift the background to #303030 (4.55:1)
  • AAA: or shift the background to #050505 (7.02:1)
Aaon black
7.23:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b381e9 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b381e9 reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b381e9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b381e9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b381e9-b49cc4-cbcb62-2c1f2d-e9e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md