Color

#b0771c

#b0771c
hex#b0771c
rgbrgb(176, 119, 28)
hslhsl(37, 73%, 40%)
oklchoklch(0.614 0.122 72.9)
Closest name: Caramel (#af6f09)Relative luminance 0.2251

Colors that go with #b0771c

Dodger Blue, Cadet Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #b0771c

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1c55b0

#b02d1c · #9fb01c

#1cb077 · #771cb0

Split-complementary

Open in tool →

#1c9fb0 · #2d1cb0

#1cb02d · #1c55b0 · #b01c9f

Contrast

#b0771c as textRatioAAAA largeAAAFix
Aaon white
3.82:1failpassfail
  • AA: use #9f6b19 as the text (4.57:1)
  • AAA: use #775113 as the text (7.07:1)
  • AA: or shift the background to #1a1a1a (4.56:1)
Aaon black
5.5:1passpassfail
  • AAA: use #cb8920 as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b0771c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b0771c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b0771c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b0771c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b0771c-c4b99c-62bdcb-2c2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md