Color

#b0407d

#b0407d
hex#b0407d
rgbrgb(176, 64, 125)
hslhsl(327, 47%, 47%)
oklchoklch(0.545 0.159 349.9)
Closest name: Fandango (#b53389)Relative luminance 0.1438

Colors that go with #b0407d

Teal, Denim and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#40b072

#ab40b0 · #b04045

#7db040 · #407db0

Split-complementary

Open in tool →

#45b040 · #40b0ab

#b0ab40 · #40b072 · #4045b0

Contrast

#b0407d as textRatioAAAA largeAAAFix
Aaon white
5.42:1passpassfail
  • AAA: use #923568 as the text (7.16:1)
Aaon black
3.88:1failpassfail
  • AA: use #be4b8a as the text (4.56:1)
  • AAA: use #d07caa as the text (7.15:1)
  • AA: or shift the background to #ebebeb (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #b0407d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#b0407d reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #b0407d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #b0407d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/b0407d-c19fae-66cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md