Color

#40b0ab

#40b0ab
hex#40b0ab
rgbrgb(64, 176, 171)
hslhsl(177, 47%, 47%)
oklchoklch(0.693 0.1 190.9)
Closest name: lightseagreen (#20b2aa)Relative luminance 0.3508

Colors that go with #40b0ab

Charcoal, Dark Olive Green and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b04045

#40b072 · #407db0

#ab40b0 · #b0ab40

Split-complementary

Open in tool →

#b0407d · #b07240

#7240b0 · #b04045 · #7db040

Contrast

#40b0ab as textRatioAAAA largeAAAFix
Aaon white
2.62:1failfailfail
  • AA: use #2e7f7b as the text (4.73:1)
  • AAA: use #23615e as the text (7.14:1)
  • AA: or shift the background to #363636 (4.61:1)
  • AAA: or shift the background to #141414 (7.03:1)
Aaon black
8.02:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #40b0ab as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #40b0ab
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #40b0ab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/40b0ab-a2bcbe-d4599b-1f282d-e9f1ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md