Color

#ae989d

#ae989d
hex#ae989d
rgbrgb(174, 152, 157)
hslhsl(346, 12%, 64%)
oklchoklch(0.701 0.027 2.4)
Closest name: Classy Mauve (#bb99aa)Relative luminance 0.3389

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#98aea9

#ae98a8 · #ae9e98

#9dae98 · #989dae

Split-complementary

Open in tool →

#98ae9e · #98a8ae

#a8ae98 · #98aea9 · #9e98ae

Contrast

#ae989d as textRatioAAAA largeAAAFix
Aaon white
2.7:1failfailfail
  • AA: use #8c6e75 as the text (4.56:1)
  • AAA: use #6a5358 as the text (7.02:1)
  • AA: or shift the background to #333333 (4.68:1)
  • AAA: or shift the background to #0f0f0f (7.1:1)
Aaon black
7.78:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ae989d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ae989d reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ae989d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ae989d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ae989d-c49ca1-62cb80-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md