Color

#ae299c

#ae299c
hex#ae299c
rgbrgb(174, 41, 156)
hslhsl(308, 62%, 42%)
oklchoklch(0.534 0.206 334.3)
Closest name: Amora Purple (#bb22aa)Relative luminance 0.1298

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#29ae3a

#7d29ae · #ae2959

#9cae29 · #299cae

Split-complementary

Open in tool →

#59ae29 · #29ae7d

#ae7d29 · #29ae3a · #2959ae

Contrast

#ae299c as textRatioAAAA largeAAAFix
Aaon white
5.84:1passpassfail
  • AAA: use #992489 as the text (7.08:1)
Aaon black
3.6:1failpassfail
  • AA: use #ca2fb6 as the text (4.59:1)
  • AAA: use #dd6ece as the text (7.2:1)
  • AA: or shift the background to #e3e3e3 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ae299c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ae299c reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ae299c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ae299c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ae299c-c19fb8-87cb62-2d1f25-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md