Color

#ab696b

#ab696b
hex#ab696b
rgbrgb(171, 105, 107)
hslhsl(358, 28%, 54%)
oklchoklch(0.593 0.085 18)
Closest name: Amaretto (#ab6f60)Relative luminance 0.1982

Colors that go with #ab696b

Charcoal, Cadet Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#69aba8

#ab698c · #ab8869

#6bab69 · #696bab

Split-complementary

Open in tool →

#69ab88 · #698cab

#8cab69 · #69aba8 · #8869ab

Contrast

#ab696b as textRatioAAAA largeAAAFix
Aaon white
4.23:1failpassfail
  • AA: use #a76265 as the text (4.59:1)
  • AAA: use #7f4849 as the text (7.18:1)
  • AA: or shift the background to #0f0f0f (4.53:1)
Aaon black
4.96:1passpassfail
  • AAA: use #bd898b as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ab696b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ab696b reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ab696b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ab696b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ab696b-c49f9c-62cb95-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md