Color

#ab40fc

#ab40fc
hex#ab40fc
rgbrgb(171, 64, 252)
hslhsl(274, 97%, 62%)
oklchoklch(0.611 0.262 305.7)
Closest name: Magento (#bf3cff)Relative luminance 0.1935

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#92fc40

#4d40fc · #fc40f0

#fcab40 · #40fcab

Split-complementary

Open in tool →

#f0fc40 · #40fc4d

#fc4d40 · #92fc40 · #40f0fc

Contrast

#ab40fc as textRatioAAAA largeAAAFix
Aaon white
4.31:1failpassfail
  • AA: use #a636fc as the text (4.61:1)
  • AAA: use #7f03dd as the text (7.1:1)
  • AA: or shift the background to #0d0d0d (4.51:1)
Aaon black
4.87:1passpassfail
  • AAA: use #c172fd as the text (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ab40fc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ab40fc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ab40fc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ab40fc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ab40fc-b79cc4-c2cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md