Color

#ab124f

#ab124f
hex#ab124f
rgbrgb(171, 18, 79)
hslhsl(336, 81%, 37%)
oklchoklch(0.483 0.184 5.7)
Closest name: Fancy Red Wine (#b40441)Relative luminance 0.0966

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#12ab6e

#ab129b · #ab2112

#4fab12 · #124fab

Split-complementary

Open in tool →

#12ab21 · #129bab

#9bab12 · #12ab6e · #2112ab

Contrast

#ab124f as textRatioAAAA largeAAAFix
Aaon white
7.16:1passpasspassPasses AAA — no fix needed.
Aaon black
2.93:1failfailfail
  • AA: use #e21869 as the text (4.57:1)
  • AAA: use #ef679d as the text (7.1:1)
  • AA: or shift the background to #cfcfcf (4.6:1)
  • AAA: or shift the background to #ffffff (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #ab124f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#ab124f reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #ab124f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #ab124f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/ab124f-c49ca7-62cb6e-2d201f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md