Color

#a43d74

#a43d74
hex#a43d74
rgbrgb(164, 61, 116)
hslhsl(328, 46%, 44%)
oklchoklch(0.519 0.148 350.4)
Closest name: Fandango (#b53389)Relative luminance 0.1249

Colors that go with #a43d74

Denim, Taupe and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3da46d

#a03da4 · #a43d40

#74a43d · #3d74a4

Split-complementary

Open in tool →

#40a43d · #3da4a0

#a4a03d · #3da46d · #3d40a4

Contrast

#a43d74 as textRatioAAAA largeAAAFix
Aaon white
6:1passpassfail
  • AAA: use #913666 as the text (7.18:1)
Aaon black
3.5:1failpassfail
  • AA: use #bd4c88 as the text (4.55:1)
  • AAA: use #cf7da8 as the text (7.15:1)
  • AA: or shift the background to #e0e0e0 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a43d74 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a43d74 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a43d74
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a43d74 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a43d74-c19fad-64cb62-2d1f21-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md