Color

#a396fd

#a396fd
hex#a396fd
rgbrgb(163, 150, 253)
hslhsl(248, 96%, 79%)
oklchoklch(0.727 0.147 288)
Closest name: Cold Lips (#9ba0ef)Relative luminance 0.3669

Colors that go with #a396fd

Amber, Charcoal and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#effd96

#96bcfd · #d796fd

#fda496 · #96fda4

Split-complementary

Open in tool →

#fdd796 · #bcfd96

#fd96bc · #effd96 · #96fdd7

Contrast

#a396fd as textRatioAAAA largeAAAFix
Aaon white
2.52:1failfailfail
  • AA: use #705afc as the text (4.61:1)
  • AAA: use #4428fb as the text (7.14:1)
  • AA: or shift the background to #383838 (4.66:1)
  • AAA: or shift the background to #171717 (7.12:1)
Aaon black
8.34:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a396fd as the background.

Brands using this color

Fonts for this mood

#a396fd reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a396fd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a396fd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a396fd-a69cc4-dfac4e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md