Color

#a379e7

#a379e7
hex#a379e7
rgbrgb(163, 121, 231)
hslhsl(263, 70%, 69%)
oklchoklch(0.664 0.162 299.6)
Closest name: mediumpurple (#9370db)Relative luminance 0.2723

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bde779

#7986e7 · #da79e7

#e7a379 · #79e7a3

Split-complementary

Open in tool →

#e7da79 · #86e779

#e77986 · #bde779 · #79e7da

Contrast

#a379e7 as textRatioAAAA largeAAAFix
Aaon white
3.26:1failpassfail
  • AA: use #8b56e1 as the text (4.65:1)
  • AAA: use #6b26d9 as the text (7.23:1)
  • AA: or shift the background to #262626 (4.65:1)
Aaon black
6.45:1passpassfail

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a379e7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a379e7 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a379e7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a379e7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a379e7-b09cc4-dfd04e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md