# #a379e7

A color — cool, vivid, technical, modern. Deterministic analysis from BrandSweets (no inference).

## Values

- Hex: `#a379e7`
- RGB: rgb(163, 121, 231)
- HSL: hsl(263, 70%, 69%)
- OKLCH: oklch(0.664 0.162 299.6)
- Relative luminance: 0.2723
- Nearest named color: mediumpurple (#9370db, Δ 3.825) — https://brandsweets.com/colors/mediumpurple
- Moods: cool, vivid, technical, modern
- Page: https://brandsweets.com/colors/a379e7

## Tints & shades

- Tints (toward white): #ac86ea, #b593ec, #bea0ee, #c7adf0, #d0baf3, #d5c2f4, #decff7, #e7dcf9, #f0e9fb, #f9f6fd
- Shades (toward black): #915fe3, #7c40dd, #6b26d9, #5c21ba, #4f1ca0, #401782, #331268, #240d4a, #170830, #090311

## Harmonies

- Complementary: #bde779
- Analogous: #7986e7, #da79e7
- Triadic: #e7a379, #79e7a3
- Split-complementary: #e7da79, #86e779
- Tetradic: #e77986, #bde779, #79e7da

## Colors that go with #a379e7

Named partners (harmony on the OKLCH wheel, co-occurrence in curated palettes and brand systems, and the neutrals that carry it), best first:

- **Medium Sea Green** #3cb371 [harmony, pool: split] — Medium Sea Green is a split-complement of #a379e7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. Seen in: Spotify (https://brandsweets.com/colors/brands/spotify). — https://brandsweets.com/colors/mediumseagreen
- **Olive Drab** #6b8e23 [harmony: complementary] — Olive Drab sits directly opposite #a379e7 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight. — https://brandsweets.com/colors/olivedrab
- **Amber** #ffbf00 [pool] — Amber is paired with #a379e7 in 3 real palettes, including Mastodon hosted on mastodon.social's brand system and Blueprint, as the accent. Seen in: Mastodon hosted on mastodon.social (https://brandsweets.com/colors/brands/mastodon-social), Blueprint (https://brandsweets.com/palettes/technical#blueprint), Ahrefs (https://brandsweets.com/colors/brands/ahrefs-com). — https://brandsweets.com/colors/amber
- **Blue** #0000ff [pool] — 3 real palettes, including Canva's brand system and Spotify's brand system put Blue beside #a379e7, as the accent. Seen in: Canva (https://brandsweets.com/colors/brands/canva-com), Spotify (https://brandsweets.com/colors/brands/spotify), Qualcomm (https://brandsweets.com/colors/brands/qualcomm-com). — https://brandsweets.com/colors/blue
- **Charcoal** #36454f [role, pool] — Charcoal is the text near-black for #a379e7: softer than #000 and cool enough to feel like part of the same palette. Seen in: Plaid (https://brandsweets.com/colors/brands/plaid-com). — https://brandsweets.com/colors/charcoal
- **Royal Blue** #4169e1 [pool] — Royal Blue is paired with #a379e7 in 3 real palettes, including Loom's brand system and Roblox's brand system, as the lead colour. Seen in: Loom (https://brandsweets.com/colors/brands/loom-com), Roblox (https://brandsweets.com/colors/brands/roblox-com), Sephora (https://brandsweets.com/colors/brands/sephora-com). — https://brandsweets.com/colors/royalblue
- **Taupe** #483c32 [pool] — Taupe is paired with #a379e7 in 3 real palettes, including Obsidian's brand system and Loom's brand system, as the text colour against it. Seen in: Obsidian (https://brandsweets.com/colors/brands/obsidian-md), Loom (https://brandsweets.com/colors/brands/loom-com), Zed (https://brandsweets.com/colors/brands/zed-dev). — https://brandsweets.com/colors/taupe
- **Dark Goldenrod** #b8860b [harmony: split] — Dark Goldenrod is a split-complement of #a379e7: nearly opposite, so it still pops against it, without the vibrating edge of a true complement. — https://brandsweets.com/colors/darkgoldenrod

## Contrast (WCAG 2.x, as text)

- On white (#ffffff): 3.26:1 — AA fail, AA-large pass, AAA fail. Fix: AA: text → #8b56e1 (4.65:1); AA: background → #262626 (4.65:1); AAA: text → #6b26d9 (7.23:1)
- On black (#000000): 6.45:1 — AA pass, AA-large pass, AAA fail. Fix: AAA: text → #a981e9 (7:1)

## Fonts for this mood

- technical: https://brandsweets.com/fonts/mood/technical
- modern: https://brandsweets.com/fonts/mood/modern

## Palette tool

Open this color locked as the lead with four explored companions: https://brandsweets.com/palettes/new/a379e7-b09cc4-dfd04e-2b1f2d-e9eaf1?lock=0&style=vibrant
(Humans lock/regenerate in the tool; the URL is the state — read `lock=` back to see what they kept.)

## Connect an agent

Point any MCP client at the BrandSweets colors endpoint for the same engine:

- Endpoint: https://mcp.brandsweets.com/colors/mcp
- Tools: `analyze_color` (e.g. `analyze_color({ color: "#a379e7" })`), `check_contrast` (with fixes), `generate_palette` (explore around locks), `suggest_palette` (mood/industry → curated-first), `list_palettes`.