Color

#a31930

#a31930
hex#a31930
rgbrgb(163, 25, 48)
hslhsl(350, 73%, 37%)
oklchoklch(0.464 0.17 19.3)
Closest name: brown (#a52a2a)Relative luminance 0.087

Colors that go with #a31930

Royal Blue, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #a31930

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#19a38c

#a31975 · #a34719

#30a319 · #1930a3

Split-complementary

Open in tool →

#19a347 · #1975a3

#75a319 · #19a38c · #4719a3

Contrast

#a31930 as textRatioAAAA largeAAAFix
Aaon white
7.67:1passpasspassPasses AAA — no fix needed.
Aaon black
2.74:1failfailfail
  • AA: use #de2b49 as the text (4.55:1)
  • AAA: use #e97286 as the text (7.22:1)
  • AA: or shift the background to #c7c7c7 (4.54:1)
  • AAA: or shift the background to #f5f5f5 (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a31930 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#a31930 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a31930
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a31930 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a31930-c49c9e-62cb87-2d231f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md