Color

#a074be

#a074be
hex#a074be
rgbrgb(160, 116, 190)
hslhsl(276, 36%, 60%)
oklchoklch(0.631 0.118 310.7)
Closest name: Berries Galore (#ab7cb4)Relative luminance 0.2368

Colors that go with #a074be

Charcoal, Taupe and Olive Drab lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#92be74

#7c74be · #be74b6

#bea074 · #74bea0

Split-complementary

Open in tool →

#b6be74 · #74be7c

#be7c74 · #92be74 · #74b6be

Contrast

#a074be as textRatioAAAA largeAAAFix
Aaon white
3.66:1failpassfail
  • AA: use #925fb4 as the text (4.65:1)
  • AAA: use #734592 as the text (7.01:1)
  • AA: or shift the background to #1f1f1f (4.5:1)
Aaon black
5.74:1passpassfail
  • AAA: use #af89c8 as the text (7.24:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a074be as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a074be reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a074be
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #a074be and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a074be-b99cc4-bfcb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md