Color

#9c73bf

#9c73bf
hex#9c73bf
rgbrgb(156, 115, 191)
hslhsl(272, 37%, 60%)
oklchoklch(0.626 0.119 308.1)
Closest name: Crown Jewels (#946dad)Relative luminance 0.2309

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#96bf73

#7673bf · #bf73bc

#bf9c73 · #73bf9c

Split-complementary

Open in tool →

#bcbf73 · #73bf76

#bf7673 · #96bf73 · #73bcbf

Contrast

#9c73bf as textRatioAAAA largeAAAFix
Aaon white
3.74:1failpassfail
  • AA: use #8f62b7 as the text (4.57:1)
  • AAA: use #704596 as the text (7.05:1)
  • AA: or shift the background to #1c1c1c (4.56:1)
Aaon black
5.62:1passpassfail
  • AAA: use #aa88c8 as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9c73bf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#9c73bf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9c73bf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9c73bf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9c73bf-b69cc4-c5cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md