Color

#9a8f74

#9a8f74
hex#9a8f74
rgbrgb(154, 143, 116)
hslhsl(43, 16%, 53%)
oklchoklch(0.652 0.041 88.5)
Closest name: Artichoke (#8f9779)Relative luminance 0.2778

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#747f9a

#9a7c74 · #929a74

#749a8f · #8f749a

Split-complementary

Open in tool →

#74929a · #7c749a

#749a7c · #747f9a · #9a7492

Contrast

#9a8f74 as textRatioAAAA largeAAAFix
Aaon white
3.2:1failpassfail
  • AA: use #7f755c as the text (4.56:1)
  • AAA: use #5f5745 as the text (7.15:1)
  • AA: or shift the background to #292929 (4.54:1)
Aaon black
6.56:1passpassfail
  • AAA: use #a1977d as the text (7.24:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9a8f74 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#9a8f74 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9a8f74
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9a8f74 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9a8f74-c4bd9c-62b2cb-2b2d1f-f1ebe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md