Color

#9a78bf

#9a78bf
hex#9a78bf
rgbrgb(154, 120, 191)
hslhsl(269, 36%, 61%)
oklchoklch(0.633 0.11 305.5)
Closest name: Berries Galore (#ab7cb4)Relative luminance 0.2406

Colors that go with #9a78bf

Charcoal, Midnight Blue and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9dbf78

#7879bf · #be78bf

#bf9a78 · #78bf9a

Split-complementary

Open in tool →

#bfbe78 · #79bf78

#bf7879 · #9dbf78 · #78bfbe

Contrast

#9a78bf as textRatioAAAA largeAAAFix
Aaon white
3.61:1failpassfail
  • AA: use #8b63b6 as the text (4.61:1)
  • AAA: use #6c4695 as the text (7.12:1)
  • AA: or shift the background to #1f1f1f (4.56:1)
Aaon black
5.81:1passpassfail
  • AAA: use #a789c8 as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9a78bf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#9a78bf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9a78bf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9a78bf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9a78bf-b49cc4-cbcb62-2c1f2d-e9e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md