Color

#9971ea

#9971ea
hex#9971ea
rgbrgb(153, 113, 234)
hslhsl(260, 74%, 68%)
oklchoklch(0.643 0.176 296.4)
Closest name: mediumpurple (#9370db)Relative luminance 0.2452

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c2ea71

#7185ea · #d671ea

#ea9971 · #71ea99

Split-complementary

Open in tool →

#ead671 · #85ea71

#ea7185 · #c2ea71 · #71ead6

Contrast

#9971ea as textRatioAAAA largeAAAFix
Aaon white
3.56:1failpassfail
  • AA: use #8656e6 as the text (4.68:1)
  • AAA: use #662adf as the text (7.09:1)
  • AA: or shift the background to #212121 (4.53:1)
Aaon black
5.9:1passpassfail
  • AAA: use #a683ec as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9971ea as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#9971ea reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9971ea
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9971ea and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9971ea-ae9cc4-dfc94e-2a1f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md