Color

#996ec9

#996ec9
hex#996ec9
rgbrgb(153, 110, 201)
hslhsl(268, 46%, 61%)
oklchoklch(0.619 0.139 304.5)
Closest name: Amethyst (#9966cc)Relative luminance 0.2214

Colors that go with #996ec9

Charcoal, Taupe and Olive Drab lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9fc96e

#6e71c9 · #c66ec9

#c9996e · #6ec999

Split-complementary

Open in tool →

#c9c66e · #71c96e

#c96e71 · #9fc96e · #6ec9c6

Contrast

#996ec9 as textRatioAAAA largeAAAFix
Aaon white
3.87:1failpassfail
  • AA: use #8e5fc4 as the text (4.58:1)
  • AAA: use #6f3ea8 as the text (7.17:1)
  • AA: or shift the background to #171717 (4.63:1)
Aaon black
5.43:1passpassfail
  • AAA: use #ab88d3 as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #996ec9 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#996ec9 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #996ec9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #996ec9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/996ec9-b39cc4-dfdc4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md