Color

#996bc2

#996bc2
hex#996bc2
rgbrgb(153, 107, 194)
hslhsl(272, 42%, 59%)
oklchoklch(0.61 0.136 307.2)
Closest name: Amethyst (#9966cc)Relative luminance 0.2118

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#94c26b

#6d6bc2 · #c26bbf

#c2996b · #6bc299

Split-complementary

Open in tool →

#bfc26b · #6bc26d

#c26d6b · #94c26b · #6bbfc2

Contrast

#996bc2 as textRatioAAAA largeAAAFix
Aaon white
4.01:1failpassfail
  • AA: use #9260be as the text (4.53:1)
  • AAA: use #73419f as the text (7.03:1)
  • AA: or shift the background to #141414 (4.59:1)
Aaon black
5.24:1passpassfail
  • AAA: use #ad88ce as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #996bc2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#996bc2 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #996bc2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #996bc2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/996bc2-b69cc4-c5cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md