Color

#996ac8

#996ac8
hex#996ac8
rgbrgb(153, 106, 200)
hslhsl(270, 46%, 60%)
oklchoklch(0.612 0.145 305.6)
Closest name: Amethyst (#9966cc)Relative luminance 0.2125

Colors that go with #996ac8

Charcoal, Taupe and Olive Drab lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#99c86a

#6a6ac8 · #c86ac8

#c8996a · #6ac899

Split-complementary

Open in tool →

#c8c86a · #6ac86a

#c86a6a · #99c86a · #6ac8c8

Contrast

#996ac8 as textRatioAAAA largeAAAFix
Aaon white
4:1failpassfail
  • AA: use #915fc4 as the text (4.53:1)
  • AAA: use #733ea8 as the text (7.04:1)
  • AA: or shift the background to #141414 (4.61:1)
Aaon black
5.25:1passpassfail
  • AAA: use #ad88d3 as the text (7.24:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #996ac8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#996ac8 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #996ac8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #996ac8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/996ac8-b59cc4-c9cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md