Color

#994ee4

#994ee4
hex#994ee4
rgbrgb(153, 78, 228)
hslhsl(270, 74%, 60%)
oklchoklch(0.588 0.218 303.2)
Closest name: Magenta Affair (#aa44dd)Relative luminance 0.1782

Colors that go with #994ee4

Royal Blue, Olive Drab and Sea Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#99e44e

#4e4ee4 · #e44ee4

#e4994e · #4ee499

Split-complementary

Open in tool →

#e4e44e · #4ee44e

#e44e4e · #99e44e · #4ee4e4

Contrast

#994ee4 as textRatioAAAA largeAAAFix
Aaon white
4.6:1passpassfail
  • AAA: use #7a20d5 as the text (7.01:1)
Aaon black
4.56:1passpassfail
  • AAA: use #b57eec as the text (7.16:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #994ee4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#994ee4 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #994ee4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #994ee4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/994ee4-b59cc4-c9cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md