Color

#98a296

#98a296
hex#98a296
rgbrgb(152, 162, 150)
hslhsl(110, 6%, 61%)
oklchoklch(0.701 0.021 140.5)
Closest name: Edamame (#9ca389)Relative luminance 0.3472

Colors that go with #98a296

Charcoal, Blush Pink and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #98a296

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a096a2

#9ea296 · #96a29a

#9698a2 · #a29698

Split-complementary

Open in tool →

#9a96a2 · #a2969e

#969ea2 · #a096a2 · #a29a96

Contrast

#98a296 as textRatioAAAA largeAAAFix
Aaon white
2.64:1failfailfail
  • AA: use #6e7a6c as the text (4.5:1)
  • AAA: use #51594f as the text (7.26:1)
  • AA: or shift the background to #363636 (4.57:1)
  • AAA: or shift the background to #121212 (7.09:1)
Aaon black
7.94:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98a296 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#98a296 reads as neutral, minimal. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #98a296
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #98a296 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/98a296-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md