Color

#98635d

#98635d
hex#98635d
rgbrgb(152, 99, 93)
hslhsl(6, 24%, 48%)
oklchoklch(0.555 0.07 26.6)
Closest name: Argan Oil (#9d6646)Relative luminance 0.1639

Colors that go with #98635d

Charcoal, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #98635d

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5d9298

#985d75 · #98805d

#5d9863 · #635d98

Split-complementary

Open in tool →

#5d9880 · #5d7598

#75985d · #5d9298 · #805d98

Contrast

#98635d as textRatioAAAA largeAAAFix
Aaon white
4.91:1passpassfail
  • AAA: use #784e4a as the text (7.03:1)
Aaon black
4.28:1failpassfail
  • AA: use #9e6761 as the text (4.57:1)
  • AAA: use #b58b87 as the text (7.01:1)
  • AA: or shift the background to #f5f5f5 (4.5:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98635d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#98635d reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #98635d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #98635d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/98635d-c4a59c-62cba3-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md