Color

#985fb4

#985fb4
hex#985fb4
rgbrgb(152, 95, 180)
hslhsl(280, 36%, 54%)
oklchoklch(0.582 0.139 313.7)
Closest name: Lusty Lavender (#8d5eb7)Relative luminance 0.1816

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7cb45f

#6e5fb4 · #b45fa6

#b4985f · #5fb498

Split-complementary

Open in tool →

#a6b45f · #5fb46e

#b46e5f · #7cb45f · #5fa6b4

Contrast

#985fb4 as textRatioAAAA largeAAAFix
Aaon white
4.53:1passpassfail
  • AAA: use #75438e as the text (7.12:1)
Aaon black
4.63:1passpassfail
  • AAA: use #b086c6 as the text (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #985fb4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#985fb4 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #985fb4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #985fb4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/985fb4-b99fc1-b8cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md