Color

#985d78

#985d78
hex#985d78
rgbrgb(152, 93, 120)
hslhsl(333, 24%, 48%)
oklchoklch(0.552 0.085 351.3)
Closest name: Bermuda Onion (#9d5a8f)Relative luminance 0.1586

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5d987d

#985d95 · #98605d

#77985d · #5d7798

Split-complementary

Open in tool →

#5d9860 · #5d9598

#95985d · #5d987d · #605d98

Contrast

#985d78 as textRatioAAAA largeAAAFix
Aaon white
5.03:1passpassfail
  • AAA: use #784a5f as the text (7.13:1)
Aaon black
4.17:1failpassfail
  • AA: use #a0647f as the text (4.62:1)
  • AAA: use #b78a9e as the text (7.14:1)
  • AA: or shift the background to #f5f5f5 (4.62:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #985d78 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#985d78 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #985d78
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #985d78 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/985d78-c49ca9-62cb69-2d1f20-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md