Color

#985d5e

#985d5e
hex#985d5e
rgbrgb(152, 93, 94)
hslhsl(359, 24%, 48%)
oklchoklch(0.544 0.078 18.8)
Closest name: Argan Oil (#9d6646)Relative luminance 0.1531

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5d9897

#985d7b · #98795d

#5e985d · #5d5e98

Split-complementary

Open in tool →

#5d9879 · #5d7b98

#7b985d · #5d9897 · #795d98

Contrast

#985d5e as textRatioAAAA largeAAAFix
Aaon white
5.17:1passpassfail
  • AAA: use #7b4c4c as the text (7.05:1)
Aaon black
4.06:1failpassfail
  • AA: use #a06465 as the text (4.51:1)
  • AAA: use #b78a8b as the text (7.02:1)
  • AA: or shift the background to #f0f0f0 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #985d5e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#985d5e reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #985d5e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #985d5e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/985d5e-c4a09c-62cb96-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md