Color
#98344a
#98344argb(152, 52, 74)hsl(347, 49%, 40%)oklch(0.475 0.134 10.6)Colors that go with #98344a
Teal, Champagne and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Teal #008080
complementaryshippedTeal sits directly opposite #98344a on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Champagne #f7e7ce
shippedChampagne is paired with #98344a in 4 real palettes, including Woodsmoke and Darkroom, as the text colour against it — a combination designers have actually shipped, not a computed rotation.
Crimson #dc143c
shippedCrimson is paired with #98344a in 4 real palettes, including State Farm's brand system and Nintendo's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Denim #1560bd
shippedDenim is paired with #98344a in 8 real palettes, including State Farm's brand system and Chase's brand system, as the accent — a combination designers have actually shipped, not a computed rotation.
Goldenrod #daa520
shippedGoldenrod is paired with #98344a in 4 real palettes, including Fireside and Candlelight, as the accent — a combination designers have actually shipped, not a computed rotation.
Hunter Green #355e3b
shippedHunter Green is paired with #98344a in 4 real palettes, including Fireside and Darkroom, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Slate Gray #708090
shippedSlate Gray is paired with #98344a in 5 real palettes, including Typewriter and Newsprint, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #98344a: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Real palettes that use #98344a
Tints & shades
Harmonies
Contrast
| #98344a as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 7.18:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 2.93:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98344a as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#98344a reads as warm. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #98344a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/98344a-c49ca0-62cb82-2d221f-f1e9ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md