Color

#981ff4

#981ff4
hex#981ff4
rgbrgb(152, 31, 244)
hslhsl(274, 91%, 54%)
oklchoklch(0.558 0.276 303)
Closest name: Cosmic Heart (#9601f4)Relative luminance 0.1419

Colors that go with #981ff4

Olive Green, Charcoal and Royal Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7bf41f

#2d1ff4 · #f41fe6

#f4981f · #1ff498

Split-complementary

Open in tool →

#e6f41f · #1ff42d

#f42d1f · #7bf41f · #1fe6f4

Contrast

#981ff4 as textRatioAAAA largeAAAFix
Aaon white
5.47:1passpassfail
Aaon black
3.84:1failpassfail
  • AA: use #a53cf6 as the text (4.58:1)
  • AAA: use #c077f9 as the text (7.25:1)
  • AA: or shift the background to #ebebeb (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #981ff4 as the background.

Brands using this color

Fonts for this mood

#981ff4 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #981ff4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #981ff4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/981ff4-b79cc4-c2cb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md