Color

#98064d

#98064d
hex#98064d
rgbrgb(152, 6, 77)
hslhsl(331, 92%, 31%)
oklchoklch(0.442 0.175 1.1)
Closest name: Aristocratic Velvet (#980b4a)Relative luminance 0.0734

Colors that go with #98064d

Teal, Crimson and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#069851

#980695 · #980906

#4d9806 · #064d98

Split-complementary

Open in tool →

#069809 · #069598

#959806 · #069851 · #090698

Contrast

#98064d as textRatioAAAA largeAAAFix
Aaon white
8.51:1passpasspassPasses AAA — no fix needed.
Aaon black
2.47:1failfailfail
  • AA: use #e60a74 as the text (4.66:1)
  • AAA: use #f85da8 as the text (7.12:1)
  • AA: or shift the background to #bdbdbd (4.53:1)
  • AAA: or shift the background to #ebebeb (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98064d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#98064d reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #98064d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #98064d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/98064d-c49cab-62cb66-2d1f20-f1e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md