Color

#978953

#978953
hex#978953
rgbrgb(151, 137, 83)
hslhsl(48, 29%, 46%)
oklchoklch(0.63 0.075 95.3)
Closest name: Amazon Queen (#948f54)Relative luminance 0.251

Colors that go with #978953

Charcoal, Cornflower Blue and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #978953

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#536197

#976853 · #839753

#53978a · #8a5397

Split-complementary

Open in tool →

#538397 · #685397

#539768 · #536197 · #975383

Contrast

#978953 as textRatioAAAA largeAAAFix
Aaon white
3.49:1failpassfail
  • AA: use #807547 as the text (4.61:1)
  • AAA: use #5f5735 as the text (7.24:1)
  • AA: or shift the background to #212121 (4.62:1)
Aaon black
6.02:1passpassfail
  • AAA: use #a4965b as the text (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #978953 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#978953 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #978953
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #978953 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/978953-c4c09c-62aacb-2a2d1f-f1ece9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md