Atelier
Open in tool →Black on bone with a whisper of gold: the runway default that lets garments carry the color.
Color
#97837d
#97837d
hex
#97837drgb
rgb(151, 131, 125)hsl
hsl(14, 11%, 54%)oklch
oklch(0.626 0.026 37.3)Closest name: Argent (#888888)Relative luminance 0.2429
Colors that go with #97837d
Charcoal, Blush Pink and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black that reads cleanly against #97837d without the hard edge of pure #000.
Blush Pink #e8b4b8
shipped4 real palettes, including Graphite Mono and Estate put Blush Pink beside #97837d, as the accent.
Champagne #f7e7ce
shipped6 real palettes, including Midnight Luxe and Woodsmoke put Champagne beside #97837d, as that palette's text colour.
Dark Olive Green #556b2f
shippedDark Olive Green shows up next to #97837d in 4 real palettes, including Clay & Linen and Oatmeal, as the accent.
Denim #1560bd
shippedDesigners have shipped Denim with #97837d: 4 real palettes, including Dusk and Campus, as the lead colour.
Dodger Blue #1e90ff
shippedDesigners have shipped Dodger Blue with #97837d: 4 real palettes, including Studio Grey and Notion's brand system, as the accent.
Goldenrod #daa520
shippedGoldenrod shows up next to #97837d in 4 real palettes, including Noir Beauty and Ledger Dark, as the lead colour.
Hunter Green #355e3b
shippedHunter Green is paired with #97837d in 4 real palettes, including Bookshop and Rolex's brand system, as the accent.
Real palettes that use #97837d
Tints & shades
Harmonies
Contrast
| #97837d as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.58:1 | fail | pass | fail | |
Aaon black | 5.86:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97837d as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
Typewriter
Open in tool →Ink-black and ribbon-red on manila — the correspondence palette; all the vintage comes from the paper colour.
Fonts for this mood
#97837d reads as warm, muted, editorial. The font library is tagged with the same vocabulary:
mcpConnect your agent — build around #97837d
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #97837d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/97837d-c4aa9c-62cbb1-2d291f-f1e9eb?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md