Color
#978349
#978349rgb(151, 131, 73)hsl(45, 35%, 44%)oklch(0.615 0.081 90.9)Colors that go with #978349
Charcoal, Blush Pink and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #978349: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Blush Pink #e8b4b8
shipped4 real palettes, including Estate and Cartier's brand system put Blush Pink beside #978349, as the accent.
Champagne #f7e7ce
shipped5 real palettes, including Bramble and Woodsmoke put Champagne beside #978349, as that palette's text colour.
Dark Olive Green #556b2f
shippedDark Olive Green shows up next to #978349 in 5 real palettes, including Clay & Linen and Cider, as the accent.
Denim #1560bd
shippedDesigners have shipped Denim with #978349: 6 real palettes, including Dusk and Guinness's brand system, as the lead colour.
Dodger Blue #1e90ff
shippedDesigners have shipped Dodger Blue with #978349: 4 real palettes, including Notion's brand system and Spline's brand system, as the accent.
Saddle Brown #8b4513
shippedDesigners have shipped Saddle Brown with #978349: 5 real palettes, including Cider and Bookshop, as the lead colour.
Medium Purple #9370db
split-complementshippedMedium Purple is a split-complement of #978349: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Real palettes that use #978349
Tints & shades
Harmonies
Contrast
| #978349 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.71:1 | fail | pass | fail | |
Aaon black | 5.66:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #978349 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#978349 reads as warm. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #978349 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/978349-c4be9c-62afcb-2b2d1f-f1ebe9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md