Color
#97706d
#97706drgb(151, 112, 109)hsl(4, 17%, 51%)oklch(0.583 0.05 23.7)Colors that go with #97706d
Charcoal, Blush Pink and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #97706d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Blush Pink #e8b4b8
shipped5 real palettes, including Cartier's brand system and Graphite Mono put Blush Pink beside #97706d, as the supporting colour.
Champagne #f7e7ce
shipped6 real palettes, including Coffee Bar and Woodsmoke put Champagne beside #97706d, as that palette's text colour.
Peru #cd853f
shipped4 real palettes, including Coffee Bar and Woodsmoke put Peru beside #97706d, as the lead colour.
Royal Blue #4169e1
shippedRoyal Blue is paired with #97706d in 4 real palettes, including Slate Workspace and Zed's brand system, as the accent.
Rust #b7410e
shippedRust shows up next to #97706d in 4 real palettes, including Gallery and Noir Beauty, as the accent.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #97706d: 6 real palettes, including Graphite and Forest Floor, as the lead colour.
Dark Cyan #008b8b
complementaryDark Cyan sits directly opposite #97706d on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Real palettes that use #97706d
Tints & shades
Harmonies
Contrast
| #97706d as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.33:1 | fail | pass | fail | |
Aaon black | 4.85:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97706d as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#97706d reads as warm, muted, editorial. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #97706d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/97706d-c4a39c-62cb9f-2d261f-f1e9ed?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md