Color

#975b53

#975b53
hex#975b53
rgbrgb(151, 91, 83)
hslhsl(7, 29%, 46%)
oklchoklch(0.537 0.081 28.2)
Closest name: Annatto (#8c5341)Relative luminance 0.1469

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#538f97

#97536d · #977d53

#53975b · #5b5397

Split-complementary

Open in tool →

#53977d · #536d97

#6d9753 · #538f97 · #7d5397

Contrast

#975b53 as textRatioAAAA largeAAAFix
Aaon white
5.33:1passpassfail
  • AAA: use #7d4b45 as the text (7.08:1)
Aaon black
3.94:1failpassfail
  • AA: use #a4635b as the text (4.51:1)
  • AAA: use #bc8c85 as the text (7.23:1)
  • AA: or shift the background to #ededed (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #975b53 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#975b53 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #975b53
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #975b53 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/975b53-c4a59c-62cba4-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md