Color

#975349

#975349
hex#975349
rgbrgb(151, 83, 73)
hslhsl(8, 35%, 44%)
oklchoklch(0.52 0.093 29.4)
Closest name: Annatto (#8c5341)Relative luminance 0.1325

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#498d97

#974966 · #977b49

#499753 · #534997

Split-complementary

Open in tool →

#49977b · #496697

#669749 · #498d97 · #7b4997

Contrast

#975349 as textRatioAAAA largeAAAFix
Aaon white
5.75:1passpassfail
  • AAA: use #83483f as the text (7.09:1)
Aaon black
3.65:1failpassfail
  • AA: use #ac5f53 as the text (4.52:1)
  • AAA: use #c28880 as the text (7.13:1)
  • AA: or shift the background to #e6e6e6 (4.61:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #975349 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#975349 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #975349
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #975349 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/975349-c4a69c-62cba6-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md