Color

#975344

#975344
hex#975344
rgbrgb(151, 83, 68)
hslhsl(11, 38%, 43%)
oklchoklch(0.519 0.094 33.4)
Closest name: Annatto (#8c5341)Relative luminance 0.1318

Colors that go with #975344

Sea Green, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#448897

#97445e · #977d44

#449753 · #534497

Split-complementary

Open in tool →

#44977d · #445e97

#5e9744 · #448897 · #7d4497

Contrast

#975344 as textRatioAAAA largeAAAFix
Aaon white
5.77:1passpassfail
  • AAA: use #82483a as the text (7.15:1)
Aaon black
3.64:1failpassfail
  • AA: use #b0614f as the text (4.67:1)
  • AAA: use #c38779 as the text (7.06:1)
  • AA: or shift the background to #e6e6e6 (4.63:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #975344 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#975344 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #975344
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #975344 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/975344-c4a89c-62cbab-2d281f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md