Color

#97503b

#97503b
hex#97503b
rgbrgb(151, 80, 59)
hslhsl(14, 44%, 41%)
oklchoklch(0.512 0.101 37.3)
Closest name: Ancient Chest (#99522b)Relative luminance 0.1263

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3b8197

#973b53 · #977e3b

#3b9750 · #503b97

Split-complementary

Open in tool →

#3b977e · #3b5397

#53973b · #3b8197 · #7e3b97

Contrast

#97503b as textRatioAAAA largeAAAFix
Aaon white
5.95:1passpassfail
  • AAA: use #844633 as the text (7.23:1)
Aaon black
3.53:1failpassfail
  • AA: use #b05e45 as the text (4.53:1)
  • AAA: use #c98773 as the text (7.2:1)
  • AA: or shift the background to #e0e0e0 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97503b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#97503b reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #97503b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #97503b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/97503b-c4aa9c-62cbb1-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md