Color

#974035

#974035
hex#974035
rgbrgb(151, 64, 53)
hslhsl(7, 48%, 40%)
oklchoklch(0.485 0.119 29.4)
Closest name: Brick (#a03623)Relative luminance 0.105

Colors that go with #974035

Royal Blue, Teal and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #974035

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#358c97

#97355b · #977135

#359740 · #403597

Split-complementary

Open in tool →

#359771 · #355b97

#5b9735 · #358c97 · #713597

Contrast

#974035 as textRatioAAAA largeAAAFix
Aaon white
6.77:1passpassfail
  • AAA: use #8f3d32 as the text (7.29:1)
Aaon black
3.1:1failpassfail
  • AA: use #be5446 as the text (4.55:1)
  • AAA: use #cf8177 as the text (7.06:1)
  • AA: or shift the background to #d4d4d4 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #974035 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#974035 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #974035
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #974035 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/974035-c4a59c-62cba4-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md