Color

#972fac

#972fac
hex#972fac
rgbrgb(151, 47, 172)
hslhsl(290, 57%, 43%)
oklchoklch(0.514 0.201 320.3)
Closest name: Magentleman (#aa22bb)Relative luminance 0.1159

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#44ac2f

#592fac · #ac2f82

#ac972f · #2fac97

Split-complementary

Open in tool →

#82ac2f · #2fac59

#ac592f · #44ac2f · #2f82ac

Contrast

#972fac as textRatioAAAA largeAAAFix
Aaon white
6.33:1passpassfail
  • AAA: use #892b9c as the text (7.27:1)
Aaon black
3.32:1failpassfail
  • AA: use #b543cb as the text (4.63:1)
  • AAA: use #c977da as the text (7.13:1)
  • AA: or shift the background to #dbdbdb (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #972fac as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#972fac reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #972fac
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #972fac and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/972fac-bf9fc1-a6cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md